Landing pages, campaign sites and brand tools in days. Your social, shipping every day. Your brand in the answers ChatGPT gives. For brands in Spain and across Europe, in English and Spanish. I'm Dmytro Lobod, Lobod to friends and, from now on, to clients: ten years of agency, an app in both stores, no legacy to protect.
(the head is 54,000 particles of me, in trencadís colours. move your cursor, it's fine, it doesn't bite)
Most agencies sell you a team. We sell you the thing: a page that is live on Thursday, a campaign site with a mechanic people actually play with, a content system that ships every day, and a brand that shows up when someone asks an AI assistant "who's good at this?"
Landing pages, campaign microsites with interactive mechanics, brand AI tools and internal automations. AI does the iterations, I make the calls. Days, not months, and revisions are part of the deal, not an invoice.
Not "we'll run your account". A content engine: editorial model, AI-assisted production, shooting formats and reporting that tells you what worked. Ten years of doing this for 350+ brands is the part AI can't fake.
People ask ChatGPT, Gemini and Perplexity instead of scrolling Google. We measure how your brand shows up in those answers against competitors, fix the structure and content the models rely on, and report share of voice every month.
Three versions of a page by lunch, one opinion about which is right. The opinion is the expensive part and it comes from running real companies with my own money on the line.
Billing by the hour in the age of AI means charging less for getting better. So we don't. You get a scope, a price and a date; the speed is our margin, not your discount.
Everything we ship is structured for assistants as well as people: entities, schema, citable content. It's not an add-on, it's how the page is made.
Code, content, accounts, access. EU hosting, GDPR by default, no personal data goes anywhere near a model's training set. Handover is a checklist, not a negotiation.
(yes, all three at once is the good version. no, you don't have to.)
A decade of running an agency, a marketplace app that had to survive real users, and a studio that helped founders sound like themselves online. Same person, same instincts, now in Barcelona with a lot more compute.
The social media agency I founded in 2014 and still run, from Ukraine to the EU. Ten years in, it's where I learned to make content people stop for, and to ship for brands who don't accept "next month".
The names you know are further down. A few hundred more didn't fit.
lobods.com ↗
A marketplace app for finding and booking beauty, wellness and fitness pros. Live on the App Store and Google Play and growing in Brazil. Built the way we now build for clients: small team, AI in every step, shipped weekly.
stadami.com ↗
The European studio that turns quiet expertise into a LinkedIn voice a market follows. Founders, executives, one Swiss client who now gets more inbound from posts than from ads. It's also where my own voice got tested: ironic, specific, allergic to "thrilled to announce".
lobodsagency.com ↗
(every one of these was built with my own name on it. that's the whole résumé.)
Ten years of work for brands that do not hand their name to just anyone: beer, banking, cars, phones, baby care, home appliances. Same team, same standard, now building for brands in Spain and across Europe.
and a hundred more names, in no particular order:
(logos are shown as work, not as endorsements. every one of them was briefed, shot, written and shipped by this team.)
A studio is the people who pick up the phone. Strategists, designers, copywriters, producers, media buyers and developers, ten years together. You talk to one person. Fifty-plus deliver.
(AI does the iterations. these are the people who decide, and who pick up the phone.)
Every package is quoted within 24 hours, priced as a whole, and the clock starts when the brief and materials are in. Two rounds of revisions are always included.
A landing page for a launch, campaign or event: message, copy in EN/ES, design, build, analytics, and baseline AI visibility (structure, schema, entities) so it's found by assistants from day one.
A site with something to do: a quiz that recommends, a calculator, a configurator, a personal-result generator, a promo game. Data capture, CRM and email wired in. There's one further down this page.
Thirty questions people ask about your category, run through ChatGPT, Gemini, Perplexity and Google AI. Your share of voice against five competitors, the sources the models cite, a technical check, and a ten-step plan.
Monthly: citable content (guides, data, comparisons), entity structure, alignment with your PR so press coverage turns into citations, and a share-of-voice report you can show the board.
A content system for two or three platforms: editorial model, AI-assisted production in your voice, shooting formats, scheduling and reporting on what actually moved.
A custom tool your brand owns: a product advisor on the site, an internal assistant, lead handling that never sleeps, a generator of personalised materials. Built on the same stack that runs our own products.
(agencies: yes, all of this works as white-label or co-branded. ask.)
Nothing here is magic. It's a short brief, parallel work with AI, decisions made by a person who has shipped a few hundred of these, and a handover that doesn't need us afterwards.
One call, one checklist. What the page is for, who it's for, what you already have. The clock starts when the materials land.
Message, copy in EN/ES and design run in parallel. You see three directions, not one, and pick with a clear head.
The chosen direction becomes a real page: forms, analytics, integrations, schema and structure that assistants can read.
Two rounds of revisions, then it's live on your domain with the repository, accounts and a one-page manual. Yours.
A brand that isn't in the answer doesn't lose the pitch, it isn't in the room. The good news: the sources assistants trust most are exactly the ones PR already produces. We make that measurable and deliberate.
of people in Spain use ChatGPT regularly, 2023 → 2025. Four in ten under-45s use AI tools daily.
Funcas, 2025organic search's share of traffic to Spanish sites, down in a single year, 2025 → 2026.
SE Ranking, 101,574 sitesof citations in AI answers point to earned media: journalism, industry press, reviews. Paid content: 0.3%.
Muck Rack, May 2026CTR of the first organic result when a Google AI Overview appears above it.
Ahrefsfor the Spanish ad market in 2025, the first drop in five years. Budgets shrink; the answer box isn't for sale anyway.
InfoAdex, 2026What moves the number: the entity work on your site, content worth citing, and press coverage aligned with the questions people ask. That last part is why we love working alongside PR teams.
Start with the auditAnswer the five questions on the left. No email, no gate, no "book a demo" popup.
Send Lobod my result(the audit costs about as much as one press release and tells you where you stand in four models. fair trade.)
The clock starts when the brief and materials are in. Strategy, copy, design and build run in parallel with AI, and two rounds of revisions are included. The speed comes from the process, not from cutting corners. If your materials arrive on Monday, you're live on Thursday.
Generic is what you get when nobody decides. Here somebody with ten years of agency work decides, three times before lunch. You'll see three directions instead of one and pick the one that sounds like you.
How often and how favourably your brand appears in answers from ChatGPT, Gemini, Perplexity and Google AI when people ask about your category. We run a fixed set of questions in clean sessions across four models, monthly, and report share of voice against five competitors as a rate with a confidence interval, along with the sources each model cited. That gives you a measured trend to act on. Anyone selling a guaranteed spot in an AI answer is selling something nobody controls.
Yes, it's a sliver of traffic today. But 28% of people in Spain already ask ChatGPT regularly, and organic search lost eleven points of share in a year. The brands that get into the answers first tend to stay: models cite what is already cited. The audit costs about as much as one press release and tells you where you stand.
Keep it. We plug in as its production and AI arm, or you bring us in for one launch and see. We don't pitch for your communications budget.
You do. Repositories, accounts and access are handed over at delivery. Hosting is in the EU, GDPR applies by default, and personal data is never used to train models.
Yes, and happily. PR, branding, event, media and SEO agencies, consultants and business communities use the studio as their production and technology arm: referral, co-branded or white-label. Your relationship, our build.
Barcelona. Remote-first across Spain and the EU, on site in Barcelona and Madrid when it matters. English and Spanish for client work, Ukrainian and Russian at home, and the studio has shipped for brands in twelve countries.
The fastest way to find out is a message. Tell me what you're launching and I'll tell you which package fits, with a price, within 24 hours.
