lobodrocks
For founders and business owners · Barcelona · clients in Europe and the US

Your marketing department, led by Lobod.

Strategy, campaigns and content, run by a senior marketer, a core team of two or three and AI workflows. The 50+ people of LOBODS join when the work needs them. One accountable lead, one or two sessions a week, one plan a month.

(the head is 54,000 particles of me, in trencadís colours. move your cursor, it's fine, it doesn't bite)

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The work

Three projects: the task, and who did what.

Stadami: the app page on stadami.com and the app on a phone

Own product · co-founded by Dmytro Lobod · made by lobod.rocks

Stadami: an app, from code to ads

The task. Build an app where people find beauty, wellness and fitness pros, bring in pros and clients at the same time, and run it with a small team.

What was built. The iOS and Android app, stadami.com, the partner programme stadami.club, the funnels, the marketing in Brazil and the identity, all by lobod.rocks, with the AI system the business runs on: one shared brain, an agent on each part, a person who decides.

Read the Stadami case
The HÓTICO website on a screen and a phone

Client · hotel software · made by lobod.rocks

HÓTICO: a website that sells hotel software

The task. Bring hotel owners and general managers from a first look to a demo, and hand the sales team a request that already says who is asking and what the hotel needs.

What was built. The whole website: the marketing funnels and their logic, the architecture, the design and build in English and Spanish, the copy and a web identity on top of the brand’s guidebook.

Read the HÓTICO case
lobods.com on a screen and a phone

Own agency · co-founded by Dmytro Lobod · site by lobod.rocks

LOBODS: an agency site that sells by itself

The task. Rebuild the agency’s site so it sells by itself: interactive, fast, bilingual and fun to scroll, with a funnel that turns a visit into a brief.

What was built. All of lobods.com: the identity and the logo, the site in Ukrainian and English, the funnel, the pages for search and AI, and Kill the Brief, a shooter that runs in the browser.

Read the LOBODS case
More work

Every case, in one place

The three above are lobod.rocks from end to end. Carlsberg, MasterZoo, Rakuten Viber, Crédit Agricole, Suzuki, Caparol and other brands are the work of LOBODS, the agency Dmytro co-founded in 2016 and still runs. Each case comes with what it brought and its sources.

See all cases
What do you need?

Four products, by the job you need done.

Not by the size of the contract. Each one has its own page and its own scope.

Marketing Subscription · monthly · from three months

We run your marketing.

A strategist inside your team, one or two sessions a week, and the production behind him: pages, mechanics, content, your ads, your brand measured in AI answers. One report a month, with KPIs in units: booked, bought, signed. Two levels, Focus and Team.

Marketing OS · 2–4 weeks

Your team, with working AI workflows.

Roles, a weekly and monthly rhythm, the tool stack and one brand context every AI tool works from. Two trainings, an operating manual, and a team that ships without us.

See what we set up

Launch · 72 hours to 2 weeks

From an approved brief to a live launch.

Launch Page 72h: a page live on your domain 72 hours after the brief and materials are in. Campaign Microsite: a quiz, calculator, configurator or promo game in 1–2 weeks, with data capture and CRM wired in.

Launch Page 72h · Campaign Microsite

AI Visibility · audit 5 days · program from 3 months

Measure and grow your brand’s place in AI answers.

Thirty questions asked in four AI assistants: your share of voice against five competitors, and a ten-step plan. Then, if you want it, monthly work on what the assistants read, measured the same way.

See how the audit works

Not sure where to start?

Research Sprint, five days: the market, five competitors, and five short interviews with your customers or a quick survey. A document that says where the money is, and the next step.

Start with a Research Sprint

Need the full strategy first?

Discovery, four weeks inside your team: positioning, channels, KPIs, and a build plan with a closed price on every block. About Discovery

Also, each on its own page: Social Content Engine, content for two or three platforms · Founder LinkedIn, posts and articles in your own voice, with LOBODS EU · Brand AI Tool, an AI tool your brand owns, built in 2–4 weeks.

Marketing Subscription

What a month looks like.

Level 1

Focus

One direction of your business, the one to fix first. One or two sessions a week. One production queue.

Level 2

Team

Several directions at once. One or two sessions a week. Two production queues in parallel.

A queue is not unlimited: every task is estimated before it goes in, and a big project gets its own quote.

The first month

  1. Access and a baselineAccounts, data and what is already running.
  2. The plan and first materialsGoals for 90 days, the month’s production plan, the first pieces.
  3. The agreed campaign goes livePages, content and ads, at the level’s scope.
  4. A first read of the numbersWhat it did, and the next cycle. The first monthly report comes in month two.

In the fee

  • Strategy and the week’s priorities
  • Production at the level’s scope: pages, mechanics, content
  • Running your ads: setup, optimisation, reporting
  • Your brand’s share of voice in four AI assistants, every month
  • One report a month: KPIs in units, what shipped, what it did, the one decision we need from you

Not in the fee

  • The ad budget: paid straight to the platforms, with no media-buying commission
  • Shoots and third-party licences: separate lines, always
  • Anything outside the level’s scope

From three months, so there are several cycles to measure · one month’s notice · the last month is a handover month · everything built is yours

Why Lobod

AI iterates. A human decides.

Your part

One or two sessions a week, and one decision a month that only you can make.

The team

Dmytro Lobod, in your sessions one or two times a week. A core of two or three, and the 50+ people of LOBODS brought in per project.

A system we run ourselves

Tested first on our own product, Stadami, where 19 parts of the business share one brain, with an agent on each and a person who decides. See the AI system

Yours to keep

Code, content, accounts and data are yours. GDPR applies by default, and personal data is never used to train models.

LOBODSCo-founded by Dmytro in 2016. 350+ brands, 12 countries.
StadamiCo-founded by Dmytro. On the App Store and Google Play.
Two paths

Run for you, or run by your team?

Marketing SubscriptionMarketing OS
Who does the workWe do, next to your teamYour team, once we have set it up
How longMonthly, from three months2–4 weeks, then it is yours
What you getA department: strategy, production, one report a monthRoles, rhythm, tool stack, a brand context, two trainings, a manual
It fits whenMarketing is scattered, and the founder coordinates everyoneYou have a team, and AI is used in bits and pieces

There is no ladder to climb: you do not have to buy research first. If the task itself is unclear, a five-day Research Sprint makes it clear.

Questions

Before you write.

What does it cost?

Every package is priced as a whole, ex-VAT, with an EU invoice. The ad budget is never inside the fee.

How much of my time does it take?

On the Marketing Subscription, one or two sessions a week and one decision a month. Marketing OS needs the people who will run it for the interviews in week one and the two training sessions, two hours each.

What exactly is included?

The scope is fixed in the quote: sessions, directions, what ships. Anything else is quoted before the work, not after.

What happens to our data?

It lives in your own accounts.

How fast can we start?

Delivery dates count from the day the brief and materials are in. On the subscription, month one covers access, the plan and the first agreed campaign.

How do we stop?

On the Marketing Subscription, one month’s notice, and the last month is a handover month: the repository, the accounts and the manual stay with you. Fixed-fee projects hand everything over at delivery.

Who is it not for?

A product that does not sell yet needs research before a department: start with a Research Sprint. And if you want reach and likes, we are the wrong team: we report the numbers you invoice.

Talk to Lobod

Tell me what you are launching, or what is not working.

Dmytro Lobod at a meeting

What happens next

  1. I read it and check the fit.
  2. You get a reply the same working day, Monday to Friday, Barcelona time.
  3. Within 24 working hours: the setup that fits, with a price, or the two or three questions I need answered before I can price it.

Or:WhatsAppDima@lobods.comAbout Dmytro

Prefer to write it all down? Fill in a brief, about fifteen minutes.

Barcelona · clients in Europe & the US · EN / ES · replies the same working day
How should I reply?

After you send: a confirmation that it is saved, the day to expect the price or my questions, and a case close to your task.

Letters

Twice a month, something worth reading about AI visibility, launches and what actually moves a brand. The letters so far.

Double opt-in: one letter asks you to confirm, and nothing arrives until you do. One click at the bottom of any letter leaves for good.

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